Many millennials today covet a career in media and communication. But what is it really like to work in this highly dynamic field?
1. You need to master the noble art of making the first move.
Working in media requires a large network of professional connections that you need to expand along the way through networking. Waiting for people to approach you is not exactly the way to go about it. You need to stretch the limits of your comfort zone by making the first move.
2. Having a weak online presence is not an option.
You need a strong and sustained online presence in order to increase your visibility and build a name for yourself in the industry.
3. You must keep your radar tuned at all times.
Just like a brand new sponge, successful media practitioners are able to soak up all the details in their environment and weave meaningful and creative connections between them.
4. There will hardly ever be enough time to finish all the things you want to finish in the best way you want them to be finished.
You live and breathe deadlines. And no matter how perfect your end product may turn out to be, you will always detect areas that can be improved upon and spend the next couple hours wishing you had more time to work on your assignment.
5. The best way to deal with unspecific negative criticism is to ignore it.
Your work is often subject to a multitude of reactions from a multitude of strangers. And while you’ll receive a lot of constructive feedback along the way, you will discover that many of the comments are loaded with negative criticism that does little more than childishly adjectivize your work. If feedback is not specific, then it’s not worth your time or attention.
6. It’s not all fun and games.
You will get to attend a lot of events and be around a lot of interesting people but it’s not just about that. Working in media entails important socio-cultural/ethical responsibilities and dilemmas. You need to delve deeper into the essence of the topics and stories you’re addressing.
7. You are a highly competitive person dealing with highly competitive people in a highly competitive environment.
And you eventually need to find a viable balance that would help you cater to all of this.
Cover credit: Intensity Advisors